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Exertis Provides Resellers with the Opportunity to Take Advantage of Huddly’s Market-Leading Conference Cameras

Meeting the increased demand for collaboration solutions.

Exertis, a leading distributor of technology products for the B2B, enterprise, mobile and retail markets today announced a supplier agreement with Huddly for its award-winning video conferencing cameras. Resellers will gain access to the Huddly GO and Huddly IQ, which provide customers with intelligent camera solutions designed for multiple use cases, including home working, huddle spaces and medium meeting rooms.

The Huddly GO is a small, 150° wide-angle camera aimed at home working and small meeting room use cases.

The flagship Huddly IQ is an AI-powered collaboration device, featuring 150° wide-angle 1080p video, automated AI user experiences, and, optionally, an embedded mic array. With the Genius Framing feature, the camera can automatically detect and frame participants in its field of view, eliminating the need to control the camera manually. Also, the Huddly InSights analytics API provides businesses with crucial insights into how their meeting spaces are being used.

The Huddly IQ is certified for use in meeting rooms and home working settings with Microsoft Teams, Zoom and Google Meet, and is designed to complement room-based solutions such as the Lenovo ThinkSmart Hub 500.

Greg Bennett, head of Exertis Pro AV Solutions, said, “We are delighted to be able to offer Huddly products to our portfolio. Collaboration is key in the modern workplace and their solutions enable people to work more productively, simply and flexibly, eliminating bad meeting room experiences. The requirement for more flexible meeting spaces along with an ever-increasing mobile workforce ensure this is a great opportunity for our resellers to meet the needs of their customers for smart, easy to deploy video conferencing.”

Powered by the ongoing workplace transformation and rising use of software-based communications, video conferencing in huddle rooms has been witnessing exponential growth. According to Research and Markets, there are 33.3 million huddle rooms globally, with less than 3 per cent video enabled₁. In addition, the requirement for technology to enable efficient, remote working during the current Coronavirus pandemic has further increased demand for better camera equipment in home working settings.

Trond Bale, Huddly’s VP sales and channel EMEA, said, “We are delighted to be working with Exertis. Their broad range of AV and IT resellers is the perfect channel to increase the penetration of Huddly in the workplace. Our vision is to end unproductive meetings and elevate communication with compelling and intelligent vision products for everyone. Our products remove manual processes and make it easier to collaborate and get things done.”

About Exertis
Exertis is the leading technology distributor of consumer, business and enterprise products from established and emerging technology brands, and a wholly owned subsidiary of parent company DCC PLC, a FTSE 100 company. After 39 years of profitability Exertis continues to outperform the market, achieving revenues of £3.913billion in FY2020.

Exertis (UK) Ltd represents over 700 brands in the UK alone, with products spanning across mobile, computing and accessories, consumer electronics, entertainment, print, networking, servers and storage, unified communications, security and AV solutions. Exertis’ market-leading approach, teamed with a state-of-the-art distribution centre, next day delivery and a host of managed services, including end-user fulfilment, assures the highest levels of customer service and satisfaction at all times.

About Huddly
Founded in Oslo, Norway in 2013, Huddly combines Scandinavian-designed hardware, software and AI to create cameras that bring artificial intelligence into the meeting room. Huddly’s compact, wide-angle, USB conference cameras deliver a high-quality video conferencing experience, straight out of the box and on any platform.

Thanks to an onboard neural engine, they can see, understand and respond to their environment. The Huddly Genius features intelligently automate manual processes, removing the need to control the camera. With the InSights analytics API, Huddly cameras provide organizations with high-quality meeting room analytics to help them make better-informed decisions about how they use their meeting spaces.

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