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Fluent Commerce Achieves AWS Retail Competency Status

Fluent Commerce, provider of a flexible Distributed Order Management System (OMS), Fluent Order Management, today announces that it has become an Amazon Web Services (AWS) Retail Competency Partner.

Achieving the AWS Retail Competency differentiates Fluent Commerce as an AWS Partner that delivers highly specialised technical proficiency and proven customer success. To receive an AWS Competency designation, AWS Partners must possess deep AWS expertise and deliver solutions seamlessly.

AWS Retail Competency Partners undergo rigorous validation by AWS to ensure alignment to AWS best practices for building the secure, high-performing, resilient, and efficient cloud infrastructure for retail applications—to give customers increased confidence when making decisions.

“We are extremely proud to achieve AWS Retail Competency status,” said Chad Hooker, VP, Global Channel & Alliances at Fluent Commerce. “In addition to other recent retail community awards and recognition, becoming an AWS Retail Competency Partner affords even more market validation that Fluent Commerce is setting the standard in Modern Order Management. The Fluent team has been, and continues to be, dedicated to helping companies improve their fulfillment strategies and enable them to react quickly to changing environments. As an AWS Partner, we look forward to helping organisations achieve their technology goals together.”

AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify AWS Partners with deep industry experience and expertise.

Fluent Commerce is headquartered in Sydney, Australia, with teams across the globe including the U.S., Europe, India and Asia. The company has achieved significant sales growth year-over-year and welcomed new clients from L’Oréal, Breitling, T2 Tea and Emma Sleep.

Born in the cloud and architected from day one to take advantage of modern-day cloud services, Fluent Order Management has the feature richness of a traditional OMS but with the flexibility of a true software as a service (SaaS) offering. Fluent Order Management is MACH certified and provides the tools to connect systems, sync inventory in near real-time, and update fulfilment logic quickly.

To find out more about Fluent Order Management and to schedule a demo, visit

About Fluent Commerce

Fluent Commerce is a cloud software company focused on distributed order management for omnichannel retail. Fluent Order Management is a cloud native, fully managed and highly flexible cloud platform. It includes the essential components for unified, headless commerce: Distributed order management, in-store pick and pack, inventory & location management, customer service, fulfilment optimisation and reporting. This enables retailers and brands to enhance all their customer touchpoints whilst increasing their profit on every order. Fluent Commerce works with global and regional brands such as JD Sports, GrandVision, Aldo, L’Oréal and Ted Baker. For more information visit

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