Midwich Group company Holdan, a specialist distributor to the professional video and broadcast sector, has acquired the business and certain assets of Intro 2020, a specialist UK and Ireland distributor of photo and pro-video equipment brands such as CamRanger, Cokin, Cotton Carrier, Hoya, Kenko, Lenspen, Op/Tech, Plustek, Samyang, Slik, Steiner, Summit, Tamrac and Velbon.
Allan Leonhardsen, Managing Director of Holdan, said: “Intro 2020’s extensive imaging portfolio and established client base in the professional photography segment is extremely attractive to Holdan as they perfectly complement our broadcast & professional video offerings. Strategic acquisitions such as this allow Holdan to take full advantage of emerging segment crossover opportunities to maximise revenue going forward.”
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