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New survey report by Brother….UK firms to ramp up IT investment

UK firms are planning to increase their IT spend by an average of 13% as they prioritise digital infrastructure investment to boost productivity.

In a survey of 500 IT decision-makers by Brother UK, 84% said they were focusing on boosting productivity to deliver cost savings (59%) and higher profits (54%), with legacy working practices e.g. excessive meetings (35%) and poor IT infrastructure (33%) seen as the biggest barriers to efficiency.

The top areas for investment are hardware, including printers and tablets (98%); collaboration software (98%); and remote working tools e.g. cloud-based technologies (96%).

To help channel partners engage with businesses as they make these investments, Brother has launched a Designed for Productivity campaign toolkit, featuring email and landing page templates, web banners and social media posts.


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TechnologyReseller: 2021