UK firms are planning to increase their IT spend by an average of 13% as they prioritise digital infrastructure investment to boost productivity.
In a survey of 500 IT decision-makers by Brother UK, 84% said they were focusing on boosting productivity to deliver cost savings (59%) and higher profits (54%), with legacy working practices e.g. excessive meetings (35%) and poor IT infrastructure (33%) seen as the biggest barriers to efficiency.
The top areas for investment are hardware, including printers and tablets (98%); collaboration software (98%); and remote working tools e.g. cloud-based technologies (96%).
To help channel partners engage with businesses as they make these investments, Brother has launched a Designed for Productivity campaign toolkit, featuring email and landing page templates, web banners and social media posts.