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VOW price cut

June saw VOW reduce prices on 95% of its top selling products, following a review of Sterling’s performance against the Euro and US Dollar.

VOW managing director Adrian Butler said: “We made a commitment to our resellers to monitor currency fluctuations and keep them informed in light of the difficult market conditions of the last 12 months. This price reduction comes at a key time when our resellers will be reviewing prices at the half year point. We will continue to monitor and review areas where we can add value to their businesses and pass on any benefits.”

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