Wakefield-based IoT and cloud tech provider Solutionize Global is revamping its comms strategy with a marketing automation platform from fellow Yorkshire company Force24.
By sending out targeted communications based on digital marketing insight, Solutionize Global hopes to improve its online visibility, deliver commercially driven real-time campaigns and supercharge personalised conversations with new and existing customers.
Already in this, its 10th anniversary, year, the managed service provider has revamped its website, moved into larger offices, taken on more staff and is on target to smash its 2018 turnover by 300%.
Rachel McElroy, Chief Marketing Officer at Solutionize Global, said: “We admire and support disruptive technologies that positively challenge the tech landscape and make people’s lives better and more efficient. We’re now able to strike up the key conversations with the right people when we know they’re most engaged, complementing our own lead generation activity and enhancing our end customer experience.”
McElroy has used the Force24 platform to launch Solutionize Global’s 80-page Cloud Leadership white paper featuring contributions from Microsoft, Dell, HP and Servicenow.
Solutionize Global provides end-to-end solutions including managed service desk and professional services to public and private sector tech enterprises, including Vodafone and NHS Digital.