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Working together – This month’s round-up of new distribution agreements (3)

CMS Distribution has entered into a new distribution agreement with Cooler Master, a manufacturer of gaming peripherals and computer components. Founded as a start up in Taiwan in 1992, the company has grown into one of the biggest PC Case and Cooling brands in the world, winning multiple Red Dot design awards and cementing its position as a market leader in the PC gaming space. Today, Cooler Master has 33 brands worldwide, two factories and 3,000 employees. Jonpaul Warren, PC Components Product Sales Manager at CMS Distribution, said: “This is a brilliant opportunity for CMS and the gaming team. We’re expanding our portfolio to offer customers premium gaming brands to suit every individual, all under one-roof, and this partnership is another step closer to reaching our goal. Cooler Master have a real focus in the gaming peripherals arena, and we have a customer base ready and waiting.” 


Crestron Electronics has appointed Maverick AV Solutions as the sole global distribution partner for its range of platform-focused Unified Communication solutions. The agreement covers Crestron Flex Enterprise UC products, Crestron Mercury Microsoft Teams Room ranges and the forthcoming Android-based meeting room solutions for Microsoft Teams, in  16 European territories, the US and Canada. Joel Chimoindes, Vice President of Maverick Europe, said: “Crestron is one of the most well-established brands in the AV market. Their product ranges for UC and platform-led communications are second to none and they are quickly emerging as leader in hybrid workspaces, with an ecosystem of products for all meeting environments. This collaboration will enable us to make them more accessible to our partners.” The range includes video and audio room solutions, audio conferencing, personal communication devices, room booking panels, IoT sensors and wireless content sharing solutions. Each device can be connected and monitored via the XiO cloud management platform. 

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