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Sastrify Expands Strategic Senior Team With Key Appointments

Software-as-a-Service procurement solution, Sastrify, today announces the expansion of its strategic sales team with the appointments of Peter Butler (Left) and Nick Pazienti (Right) as Country Managers for the UK & Ireland.

Responsible for the Go To Market strategy for the UK & Ireland, Peter and Nick have been defining and bringing the Sastrify product into the UK market since last autumn. Over the last few months, they have built a fantastic sales team, continued to drive revenue growth and created marketing opportunities in the largest market in Europe.

Peter joins Sastrify with close to 10 years of experience in revenue generating roles within the technology and financial services sector with a strong focus on new business and market development. Similarly, Nick brings with him a wealth of knowledge having previously worked across a variety of industries including marketing, publishing and software. Mainly sales driven, Nick looks to build his experience within strategic marketing and operational aspects.

Peter Butler commented: “The leadership team at Sastrify showed so much character and authenticity, it gave me the confidence I needed to see myself being successful and that the company is in safe hands to develop. For me, it feels more like a family all working towards a common goal. Everyone inspires each other through their commitment and passion and it’s hard not to get addicted to the energy it provides me!”

Nick Pazienti also commented: “Sastrify’s product offering is truly distinctive, I’ve never come across a concept quite as simple yet powerful for a SaaS company. The challenge of bringing it to a greenfield market is one that I am really eager to undertake. The culture that has been created by our founders is like nothing I’ve ever experienced before. Every single Sastronaut is driven, holds themselves accountable and wants to constantly outlearn themselves.”

Find Peter and Nick at London Tech Week at Stand 10 on the Cambridge Floor from 13th-17th June 2022, for more information on Sastrify.

About Sastrify

Sastrify is Europe’s leading SaaS procurement platform, handling the entire life cycle of a SaaS tool from discovery to renewal. The company supports progressive Tech, Finance, and Procurement teams in buying and renewing SaaS subscriptions, all in one consolidated platform. By saving time and money, Sastrify enables companies to focus on their core business.

Launched in 2020, Sastrify have onboarded over 100 clients, including Gorillas, Pleo, sennder, Runtastic and McMakler amongst other leading companies. Besides the recent expansion to the UK, Sastrify is active globally with customers from Europe, the US and Asia.

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