Global IoT and mobile data specialist Cellhire provided over 5,000 mobileconnections to teams, sponsors, media and other attendees at the FIFA World Cup Qatar 2022.
Global media, including public and commercial tv and radio, online-streaming broadcasters and press agencies, utilised a combination of large data bundles on Cellhire SIM cards, mobile hotspots, smartphones and other value-added telecoms services to allow them to coordinate their operations at the World Cup in an effective and highly secure manner on Ooredoo’s 5G network.
Cellhire Group Chief Operating Officer, Tim Taylor, says, “Establishing a strong partnership with the leading mobile network in Qatar, Ooredoo, before the World Cup, helped us to provide a high quality and seamless service to our clients during the event. The relationship was not only important for clients attending the FIFA World Cup Qatar 2022 but for our core global connectivity business. Our success in Qatar provides us with excellent momentum as we move towards the Women’s World Cup in Australia and New Zealand later this summer, countries for which we already have well established direct network relationships.”
“We have an excellent track record in the international sports and entertainment fields for providing data connections and mobile telecom solutions through the close relationships we have with network providers around the world. In total, we have provided many tens of thousands of connections at major events, such as Olympic, Paralympic and Winter Olympic Games, FIFA World Cup, UEFA Euro Finals, Commonwealth Games and the Tour de France. These connections enable the media to have reliable and secure data connections to report and live-broadcast to their audiences,” adds Taylor.
Cellhire will provide similar services and connectivity at the Rugby World Cup France 2023 and the Paris 2024 Olympic and Paralympic Games, where the company has a long-standing relationship with the French Mobile Network Operator Orange and with whom Cellhire operates as a Full MVNO.
Cellhire (www.cellhire.info) is a leading global telecoms provider of mobile communications, M2M/IoT services and data connectivity to enterprise clients and indirect partners worldwide.
Established in 1987, the group serves EMEA, Americas and APAC with offices in the UK, USA, France, Germany and Japan. Partnering with mobile network operators globally, Cellhire provides access to mobile connectivity at market-leading commercials to companies worldwide.
The company is committed to delivering the highest standards of customer service which is underlined by its continued attainment of ISO 9001, the internationally recognised quality standard. Cellhire has worked with Investors in People (IIP) since 2004 and holds the We Invest In People Gold standard. Additionally, the company won the highly coveted Queen’s Award for International Enterprise, as a result of its success as a specialist in the delivery of mobile communication solutions for events around the world.
Since 2019, Cellhire has attained ISO 27001, the internationally recognised Information Security Management System Standard (ISMS).
Cellhire recently secured a significant investment from mid-market private equity house LDC for a minority stake, to accelerate its substantial growth plans.