Nearly 75% of surveyed MSPs show profitability with backup, but issues remain
N-able, Inc. , the solutions partner helping IT services providers deliver security, data protection, and remote monitoring and management services, has revealed the results of a survey of IT services providers conducted ahead of World Backup Day. The results show that IT shops are moving away from outdated and costly technologies and policies, underscoring the need for a cloud-first approach to data protection, like N-able™ Backup.
The survey reveals:
- Almost 75% of managed services providers (MSPs) said that their backup services are profitable, but more work remains. Those MSPs that are not turning a profit on backup need to review their prices or control the costs of service delivery; moving to cloud-first data protection is one way to approach this.
- 57% of survey participants agreed that their backup retention policies were constrained by local storage capacity. The wrong policies have the potential to make costs higher than expected or break service level agreements.
- Nearly half, or 45%, agreed with the idea that backup appliances (including tiering to the cloud) are an expensive approach to data protection, and no longer desirable. Reliance on local physical storage media means a heavy lift for managing and maintaining, vs. cloud-first data protection, which eliminates the need for storage management, upgrades, patching, and other infrastructure-related tasks.
“Every business has its own needs, but given the prevalence of ransomware that can attack backup files on the local network, cloud storage should be the default for data protection, and local storage a secondary option,” said Eric Harless, N-able backup head nerd. “Ransomware threats show just how important it is to store backups off the local network, which is why an appliance-free, direct-to-cloud approach is the best approach.”
The survey highlights the importance of helping businesses understand the critical nature of data protection and shifting the conversation to one of business risk versus a check-box exercise.
“Backup is one of the most important things an MSP does for its customers—it can be the difference between a business surviving or not in the face of disaster,” said Leigh Johnson, Head of IT and Compliance, A&O IT Group. “Those that are not making a profit need to control costs, set prices that are fair, and educate their customers on the value of backup.”
The survey was conducted in early March 2022 among more than 100 N-able partners attending a series of Head Nerd bootcamps and office hours.
N-able fuels IT services providers with powerful software solutions to monitor, manage, and secure their customers’ systems, data, and networks. Built on a scalable platform, we offer secure infrastructure and tools to simplify complex ecosystems, as well as resources to navigate evolving IT needs. We help partners excel at every stage of growth, protect their customers, and expand their offerings with an ever-increasing, flexible portfolio of integrations from leading technology providers. n-able.com